Beauty by Asheea

BEAUTY BY ASHEEA

Asheea Smith, owner of Beauty by Asheea has launched the Essential Collection with love on August 28th of 2020. The premier collection embraces #nomakeupmakeup vibes, focusing on just 5 luxury products needed for fuss-free beauty. This includes Brow Fixx Tint & Shaper, Mentha Lip Balm, Maximize Mascara, Sheer Liquid Highlighter, and Vitamin E Lipstick.

"A simple flick of the brow, highlight of the cheek, and a moisturized lip is my go-to look day after day. I had to make it the focus of my first collection as it stays true to what makes me feel beautiful. I wanted to share this sheer approach to makeup by creating a line that’s reliable, easy to use, and easy to apply."

With a love for all things style & beauty combined with a sharp skill set acquired through the industry, FIT grad Asheea Smith has applied her expertise to her brand. All products are cruelty-free, vegan, paraben-free, fragrance-free, allergy-tested, and non-comedogenic with ingredients you can trust. Collect all five! These products are perfect for achieving an effortless glow, whether WFH by day or going glam by night.