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FLEURIV

FLEURIV

FLEURIV - "Fu Ling" is an independent designer brand founded in Shanghai in 2021, dedicated to the inheritance and promotion of traditional Chinese aesthetics. "Fu" refers to the fluidity of beauty, which is temporary due to individual preferences for beauty. "Ling" comes from the important herb Poria, revealing the infinite expectation of eternal vitality and natural beauty that humans have held since ancient times.

FLEURIV - "Fu Ling" is an independent designer brand founded in Shanghai in 2021, dedicated to the inheritance and promotion of traditional Chinese aesthetics. "Fu" refers to the fluidity of beauty, which is temporary due to individual preferences for beauty. "Ling" comes from the important herb Poria, revealing the infinite expectation of eternal vitality and natural beauty that humans have held since ancient times.

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