Shop the Hidden Handmade Treasures of the Middle East. Female-Founded & Operated in "the Paris of the Middle East", Beirut, since December 2022. At Jolia, we are committed to showcasing the hidden talents of Middle Eastern artisans through our unique handmade bag designs. We carefully seek out local artisans who embody the essence of craftsmanship and create timeless pieces that manifest their skills and creativity. We believe in the luxury that handcrafted fashion statements hold and the individuality it brings to the world.