Created and founded in the Bay Area, SOOD explores the concept of dualism and the contrast between light and dark. We’re about finding balance to elevate your style with a blend of maximalist forms and neutral tones. We’re here to inspire and introduce our take on classic pieces for your wardrobe. Ethically manufactured in India and the United States, SOOD’s products redefine modest fashion and push boundaries by utilizing bold silhouettes, eccentric designs, texture, and unique patterns; we pull inspiration from all areas.
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