STORIES Parfums is a luxury niche fragrance house from Ireland that is deeply rooted in sustainability and storytelling. STORIES Parfums is an olfactory ode to the memories that have shaped founder Tonya's life. It was only after a transformative trip to the heart of perfume-making in Grasse, France, that she realised the power of fragrance to heal, release locked memories, and transcend personal tragedy. Spurred on by this discovery, STORIES Parfums was born. Tonya created each fragrance to capture a moment and unlock a memory significant to her. Each bottle is a narrative woven together by a carefully orchestrated balance of notes; as our name suggests, it is a story in aromatic form. Stories make up who we are, and we think that life is richer the more you have to tell. Our fragrances were created by one woman in homage to her stories, but they are just the beginning; as with all good stories, they need a middle and an end. We like to think of it as though we picked up the pen, now it’s up to you to write the rest. What will your story be? FROM IRELAND, WITH LOVE STORIES Parfums reflects the entrepreneurial spirit and creativity of Ireland, an island of artists, musicians, and new ideas. Following her grandmother, an extraordinary businesswoman, our founder, Tonya Kidd-Beggs has forged her own path and created a brand with a contemporary approach to perfumery. STORIES was born on the North Down rugged coastline of Northern Ireland, which has shaped the stories of Tonya's life and in turn her Eau de Parfums, bodycare and perfumed candles. SUSTAINABLE LUXURY FOR BOTH MEN AND WOMEN At STORIES Parfums we believe passionately in beauty without boundaries and have positioned ourselves as forerunners of the new niche. In defining the ‘new niche’ we proudly bring luxury and sustainability together in the world of fine fragrance. Whilst our story may have started with deep roots in traditional methods and ancient craftsmanship, our ethos is that of a thoroughly modern brand. Intuitive, inclusive and always accessible, we will never define our fragrances by gender or name; we will never tell your story for you. Our true sense of connectivity is why we are committed to ensuring that we are as sustainable as possible. It is why we manufacture with the lightest carbon footprint we can. Sustainability is at the core of the brand.